If you are going to set the benchmark, it sort of helps to show you met it. Though I agree whose benchmark and what is the point. No one will ever look at the end and say Tom was a great guy and a wonderful dad, gave his kids everything, but you know he never ran a sub 3 hour marathon.
Well Fu*)k me that's done it for me Tom was a waster can't believe we wasted so many years being friends with him. I know he gave to charity, looked after my kids after school when I had no access to care and he even gave me $5000 to help me with a house deposit but he ran a 3:05 marathon what a loser.